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Examines the social dynamics and cultural factors that influence consumer behavior and sales strategies, insights for effective marketing and sales approaches.
Draw a village situation
What is Cultural transmission?
Described as having two or more people interacting with one another, sharing similar characteristics, and whose members identify themselves as part of the group.
Which of these is an example of a total institution?
[Mead's Stages of Self-Development]This stage sets the state of self-development.
What is the W.E.B Dubois “double consciousness”?
Sociology is the scientific study of
Believed that scholars should try to improve society, not just study it. Spoke out in favor of women's rights, religious tolerance, and the end of slavery.
The development of economic, political, and social relationships that stretch worldwide.
Refers to the ties or connections that link you to your social group.
What is the Functionalism (Durkheim – Merton)?
The social position or category you occupy in society and that determines your identitiy and interactions refers to your:
_______ is motivated and employed by the medical institutions.
Choose the picture that best describe "Social Relations"

The study of people, past and present. It focuses on understanding the human condition in its cultural aspect.
Is the deparment where "El Cajon Dam" is located:
People who share the same language and live in the same area can have a different culture:
[The two sides of self]It is the product of what the person has learned while interacting with others and with the environment.
Etymological form of Sociology = Socius +
Sport is a part of people’s lives.
Which of the following societies were the first to have permanent settlements?
Most cultures have been found to identify laughter as a sign of humor, joy, or pleasure. Therefore, laughter is an example of:
Sociologists put forward the argument that this new mass culture was being imposed from above by a new commercial bourgeoisie.
The social science that studies human society and social behavior
Rural economy based on
What is a folkways?
Choose two examples of primary production in our country:
Disciplines that study human social behavior or institutions and the functions of human society in a scientific manner.
Who declared “Untouchability is a heinous expression of caste system & a leprosy attached to Hindu skin”?
What is Self identity?
a method that is useful for gathering less detailed information from a larger group is a survey
Looking at social life in a scientific, systematic way, rather than depending on common-sense explanations.
Where is your settlement pattern?
What are some of the intended positive aspects of bureaucracies?
One can say that, 'this is my culture', and speak not from the group perspective because culture is a personal viewpoint activity.
If a researcher wished to collect data from a group such as females in California or men over the age of 30, these groups would be known as:
When a person travels to a foreign land, she/he experiences
Social Group is either ___ or ___.
Crime and deviance can be learned from the environment and enforced or discouraged by those around us. This idea is based on:
The rights and responsibilities associated with the person's social position is known as
The father of Medical Sociology is ______
Which one is not a Social institutions?
What is the “Organic solidarity”?
Marx introduced into sociology the idea of class and an explanation of social inequality.
In Robert Merton's Strain Theory, innovation is said to be the point where crimes are committed.
What is Society?
Gender is determined by
A negative consequence an element has for the stability of the social system.
Feminist theory of the family is similar to the symbolic interaction perspective.
Describe the situation in the picture.
Material culture according to most sociologist is the same as counter culture.
the average U.S child spends as much time watching television as attending school or interacting with parents
Conflict theory sees culture as norms, values and beliefs.
Exogamy is practiced by groups who desire to protect their culture and beliefs
The ______ theory states that some community practices might cause you a disease.
What does oral cultural tradition refers to?
A nation’s flag is:
The massive increase of power and reach by institutions, especially in government.
According to ______ theory, the place that you live and work in might cause you a disease.
Mary works full-time at an office downtown while her young children stay at a neighbor’s house.She’s just learned that the childcare provider is leaving the country. Mary has succumbed to pressure tovolunteer at her church, plus her ailing mother-in-law will be moving in with her next month. She is having a conflict with her ______ in society.
Mead developed a concept that proposed different stages of self-development. What are these stages?
Which of the following is a manifest function of schools?
There must be a feeling of brotherhood in sports.
What are the two ways of self-construction?
Stratification means that different groups in society occupy different places withing the pecking order in society.
Rural sociology means scientific study of
__________ % of the women in unorganized sector
A theoretical perspective that views society as a set of interrelated parts that work together to produce a stable social system.
Which of these ideas does NOT correspond to the Structural Functionalism paradigm?
What is the Social- conflict approach (Marx)?
Sociology is the study of:
What is Ethnocentrism?
----- is the study of mind and behavior
________ is a feeling, an experience of unhealthy which is entirely personal.
Identify Which is not the features of Social Stratification?
The founding fathers of Sociology:
Which of the following is a significant characteristic that distinguishes civilizations?
Who was the inventor of the "genealogical method"?
Germ theory was proposed by Louis Pasteur (1822 –1895) and Robert Koch (1843 –1910).
Which is not a cultural universals?
Which theory believes that society is made up of many building blocks that all play a part in maintaining stability?
A comparison chart of UNDP, shows honduran average education rate of 12 years and Guatemala with a rate of 4 years. What you can infer with this information?
Deviance is a persistent refusal to conform to norms, values and beliefs of society.
Spiritual Enrichment is an opportunity to be provided for each individual to pursue and achieve happiness.
Informal deviance is a state in socialization where crimes against property is not officially reported.
The most evident characteristic of modern society, characterized as having vigorous activity and progress.
When conducting research, all biases, prejudices, and assumptions must be suspended.
Sport Sociology is a theory deals with the sport as a playful, rationalistic, and rewarding activity.
How people related to one another and influence each other's behavior.
[Mead's Stages of Self-Development]Also known as role playing, enables the person to internalize some other people’s perspectives.
Identify which is not the Challenges faced by unorganized sector workers?
The propensity to assess other cultures in light of one's own cultural ideals is referred to as:
The ability to see the connection between the larger world and your personal lie.
Founded Hull House in Chicago after visiting a London settlement house.
In the 1950s, studies in Medical Sociology were focusing only on the social aspect of mental disorders.
Division of labour create less skilled workers stated by
It is concerned with the origin of society.
What kind of group is this?
Culture comprises inherited artifacts, goods, technical processes, ideas, habits, and values. Identify the sociologist who stated this
Culture is
According to ______ theory, factors like education can, to a large extent, account for the etiology of health and disease.
Who is considered to be the father of sociology?
Is It challenges our commonly held- but often wrong/false – beliefs one of the purposes of sociological research?
Used community studies to underscore the significance of race in American Society.
"Rural Sociology in India" book written by-
Marx introduced into sociology the important idea of class and an explanation of where social inequality came from.
If you are researching the effects of isolation in the socialization process, which method might be more useful:
A person who weighs 100 pounds steps onto a scale which indicates that they weigh 200 pounds. He/she gets off the scale, steps back on, and it still reads 200 pounds. That scale is considered:
A level of analysis that involves the study of large-scale systems or society as a whole.
Observable facts or events that involve human society
Write three basic roles of a rural sociologist.
______ is the external and public mode of unhealthy, it's considered a social role.
A perspective that outlines certain assumptions about the nature of social life.
The Hawthorne effect explains how human behavior is altered when being watched.
Is the economical sector that provides services:
Which research method utilizes public records such as marriage and divorce certificates, police records, and birth and death certificates?
In 1990, Ewing stated that self is ___, as people construct a series of self-representations that are based on selected cultural concepts of person and selected “chains” of personal memories.
Sociology is most commonly similar to
Considered to be the founder of Sociology
The social relations implied in the extensive use of material power and machinery in all processes of production.
You cannot tell when you learn certain things because cultural learning is done in such a way that it appears as a natural human behavior.
A theoretical perspective that focuses on those forces in society that promote competition and change.
What is sociology?
Rationalization: is the process by which every little part of society is subjected to analysis.
Functionalism teaches that the family role depends on the relationship of individual members of the family.
What is Capitalism?
Which research method would be likely to yield the most valid results for respondents in their natural setting?
Which amendment of the Constitution ensures free and compulsory education to all children?
Marx saw religion as a reflection of the society and it has been established for the good and welfare of the working class.
Class is highlighted by
The upper classes' culture is referred as
Which is not the exact example for Norms
The practice of classifying people as Superior-Inferior rbased Gender, Caste, Profession, Class and Race is called
Medical sociology in the 1950s was divided by Talcott Parsons into two separate but interrelated areas: Sociology in Medicine and Sociology of Medicine
A profession is defined as any occupation that provides services for a definite fee or salary.
A scientific distinction between rural and urban community can be made on the basis of:
The function of Educational Sociology is how the school affects the personality or behavior of an individual.
Caste is found in _______ Society
Society's elite determine the rules regarding what is deviant in a society.
Hate crime is new on the crime scene, it is a crime perpetuated against a group.
Durkheim states there are classes in society but, inequality can't be explained just in terms of ownership and property.
lifelong social experience by which individuals develop their human potential, learn culture, and learn the expectations of society is
is symbol a The components of culture?
Moral Responsibility represents the basic value in life.
Which theory believes that people in society battle over scarce resources like money, power, and prestige?
The level of analysis that involves looking at small-scaled settings and everyday interaction among group members.
______ is a pathological process, most often physical as in cancer.
A physical activity that involves challenges or competitive contests.
What is Documentary research ?
The Payment of gratuity act was passed in _________
Deviance is a social necessity since it reinforces norms by reminding people of the consequences of violating them. This idea is based on:
Conflict theory was propounded by
Mass culture is the product of the industrialization and commercialization of culture.
Which of the followings images illustrate the term "Primary Group"

Which is the feature of Rural Society
A supporter of Conflict Theory may compare social interactions to:
In research, when the sociologist is subjective and value-based, they are practicing:
The Republic is the book written by
Structural functionalist will argue that crime will be committed more by persons often denied access to legitimate means of opportunity.
Katherine Ewing described the "_" as encompassing the physical organism, possessing psychological functioning and social attributes.
"A multiple personality is in a certain sense of normal."
_______ observes how lower social status and gender affect health interactions.
The Article 17 of the Indian Constitution prohibits
Societies practice social control to maintain ________.
Which of the following is not one of the features of urban community?
Which of the following is NOT an ethic from the American Sociological Association that all researchers must follow?
Sport is not connected with important ideas and meanings in life.
Medical Sociology is also called ______ (fill in the blank)
The purpose of education is to pass on the culture and values of society to its young.
Modern-day hipsters are an example of:
A theoretical perspective that involves viewing society as a system of gender inequality in which men dominate women.
Peer groups free children from adult supervision and take on great significance during adolescence
The status which is determined at birth and generally can not change in future
What are the types of culture?
Who is the father of "Sociology"?
The Untouchability Crime act implemented in the year
Race and ethnicity is a social construct of what is termed racism.
Culture is symbolic means people of certain groups hold things that are symbolic to them, that they alone will understand.
[Mead's Stages of Self-Development]stage is the level where the individual not only internalizes the other people’s perspectives, he or she is also able to take into account societal rules and adheres to it.
The _______________ measures the value of economic activity within a country.
Division of labour leads to ______________
[The two sides of self]is the part of the self that is unsocialized and spontaneous. It is the individual’s response to the community’s attitude toward the person.
Which two sociologists works were ignored by their contemporaries?
A theoretical perspective that focuses on how individuals interact with one another in society.
What is gender socialization?
The problem with understanding the culture of a society is that the most general idea of culture (an entire way of life) virtually covers the whole of sociology.
Labelling is the public's perception of a person based on income level, housing location and appearance.
Cultural sanctions can also be viewed as ways that society:
The significance of religion in a society depends on how the society has developed and the mode of mass culture.
Choose three basic elements of Social Structures:
It is typical of the collectivistic culture in East Asia stressing the essential connection between the individual to other people.
Who came up with the idea of "mores"?
Our genetic and biological make-up governs our?
A sociologist defines society as a group of people who live in a defined area, share a culture, and who:
A symbolic interactionist might ask how different people define and understand their family experience.
What is the Global Prespective?
_______ deals as an independent with health institutions.
Institution or the government should serve man.
Studies do not confirm that children tend to cluster in play groups made up of one race and gender.
Max Weber states the culture of the society is the culture of the ruling class.
An Ideal culture is?
Who argued ‘Education as a public property’?
_______ has been criticized for straying too far from the parent discipline.
It is a characteristic of individualistic culture that represents self as separate, distinct, with emphasis on internal attributes or traits, skills, and values.
A production system involving both competitive product markets and the commodification of labor power.
Socialization, as a sociological term, describes:
Deviance is more a biological issue than a socially contested one.
What is the Social learning theory?
Aspects to consider to rank Social Stratifications (choose three):
Agricultural labourers are the best example of
Most of society in rural area are type of.................. society.
The Labour who gets compensation based on hours, days or month for Semi skilled work is considered as
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