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Delves into planning and implementation of merchandising techniques to product assortment, visual presentation, and inventory management for retail businesses.
Which of the following statement about e-tailing is FALSE
5 Core Principles in Business Operations
1. The most likely reasons that a vertically integrated apparel company might offshore its manufacturing processes to businesses located in India, Taiwan, and China are to
In relation to channel management, which of the following actions should the manufacturer take to effectively introduce a new product to the marketplace:
The customer is forced to follow a predetermined path through the retail area or showroom
Place your popular or targeted products between .....
When discussing with an associate how to handle an upset and dissatisfied customer, it is BEST to:
Who is the most important person in every retail transaction?
___ out of 10 consumers in the United States say they have paid a higher price for something in order to do business with a company that delivers great customer service.
What do we call a large box in which products for sale are kept on the shop floor?
Originally made up of the tasks of a domestic steward, from stig and weard.
The following question is an example of:"Are you looking for a sofa today?"
Which of the following is an indicator that the customer is ready for a sale?
Click the image that has the longest shelf life.
_____________ refers to the creative display of products for sale in a way that encourages customers to buy more items or products.
A trading entity such as a marketing tool or method, a product or group of products, or simply a trade brand is called ____________.
_________________ Area: For store functions incl. Show windows, storage rooms, lockers & cashiers space
What is Visual Merchandising?Visual Merchandising can refer to w_____ displays , s_____ displays or s_____ displays
Produce products, either from raw materials or from component parts, then sell their products at a profit.
How do retailers benefit by using electronic data interchange systems?
Refers to the level of even-handedness in dispensing justice, whereby claims are recognized in the order of their legal and contractual priority.
The purpose of asking the participants of a research study to maintain product diaries is to obtain marketing research about consumers'
Basic Retail Store Programming Considerations
Retail design is primarily a specialized practice of architecture and interior design, however it also incorporates elements of
Window DisplaysUse p_____ , i_____, s_____ and products to convey an idea/ message to help connect customers with products
-Various Services, Providers, Banks, Car Rentals, Services contract
Place your most profitable items at
In visual merchandising, products are typically displayed in such a way as to attract consumers from the intended market by drawing attention to the product’s ....
E-tailing is a process of selling or purchasing the product using Internet for B2B orB2C transactions.
What type of inventory is the merchandise which is housed within the individual retail locations/stores?
____% of customers will tell family and friends about a bad customer experience
Include banks and other companies that generate profits through investment and management of capital.
The process of choosing getting the right products to the right place at the right time so that customers can purchase them is called...
Retailers update shop displays periodically to refresh shoppers’ interest in the Brand.Which Display Strategies is this referring to?
The best shop interiors effectively combine p______ ID elements with changeable/s______ Visual Merchandising Display elements
Which of the following is not a part of the Retail Product Cycle?
The party that sells goods and services within the framework of the franchise is known as ___________.
_______________ is a type of business buys products at wholesale price and sells the same at retail price.
Area immediately adjacent to selling space for stock reserves
When changing window display theme, is it preferable to change store interior theme as well?
You assist a customer in the computer department and see a potential for a big sale; however, don't want to overwhelm your customer or lose his trust. How should you proceed?
What course of action can a lender take if a debtor's account is past due?
When a situation analysis reveals that a competitor's market share has steadily increased over the past year, the Franklin Electronics Store has identified an
The unwritten rules or guidelines that are peculiar to every culture or organization and are supposed to be observed by all parties.
Considerations for choosing materials for retail visual merchandising:
When the customer gives a buying signal, what should the sales associate do?
fairs, hawkers, weekly bazaars, flea markets are examples of established retail
The party that established (manages) the franchise is known as ___________.
Establishing an ImageImage: a brand's personality immediately recognizable by the consumer[ ____ ] [ ____ ] & develop an appropriate & imaginative design with a compelling appeal for them
_________________ is a type of manufacturing business that sell, rent, and develop properties, including land, residential homes, and other buildings.
What is this an example of?
Principles of MerchandisingArea allocation: Net Selling Area (?? % of GFA Gross Floor Area)
As a Retail Manager, you influence the shopping experience byleading by example. Which of the following is NOT an example of how tolead Associates?
Act as the middleman and get goods produced by manufacturers to the intended consumers; they make their profits by marking up their prices.
Modern retailers are adapting new technology for marketing, retailoperations, and business transactions
________ layout is the most widely used type of free flow layout.
Policy should be specific/definite.
The planning and execution of product distribution is called ______________.
Total/Retail inventory includes the inventory throughout retailer's entire enterprise.
Calculate the total owed for the following sales transaction that has a sales-tax rate of 7.25%: 3 picture frames for $22.59 each; 8 boxes of light bulbs for $8.50 box; 4 gallons of paint for $38.79 per gallon; 2 paint brushes for $9.35 each; and 1 light fixture for $167.49.
What is the first thing you should do when seeing a customer?
Policy must be unambiguous.
The owners of a corporation have limited liability, and the business has a separate legal personality from its owners.
These are retail stores which sell items that are produced in excess qualityat discounted price.
This is the reason companies say that you would benefit from doing business with them instead of their competitors...
A business might reduce a product's price during the growth phase of the product's life cycle because
Eye-catching & CreativeEffective retail interiors take into account the importance of attractive Displays to capture shoppers’ a_______ u_______ c_______ c_______ that link back to the Brand identity
This layout maximizes product display while minimizing empty space, and it's almost always the most popular option among customers.
To have a ______ career.
It is a business owned by two (2) or more people.
This is the process of distributing merchandise to various retailer locations. What and how much goes to each store depends on the store size and location
What is Retail Design?
An effective way for a retailer to reduce the risk of shoplifting for small, expensive items is to place them
Name the shop that is in a building as opposed to an internet shopping site, a street market stall, party sales, van sales or door-to-door sales.
The area from where the majority of a shop's customers are located is known as _____________.
Net Selling Area:Space used by customers incl.
What are the characteristics of dissonance-reducing buying behavior?
-Direct Sales, Email Orders, Postal Orders, Telemarketing, AutomatedVending
The ability to negotiate favorable terms due to the proposition of high volume purchases? is called ___________.
A ________ is an organization or economic system where goods and services are exchanged for one another or for money.
To make money and have financial ____________.
Which item has the shortest shelf life?
This is the process of taking products from the warehouse and distrubution centers to be sold to customers
They are small store generally located near residential premises, and are kept open till late night or 24/7.
A retail store layout (whether physical or digital) is the strategic use of space to _________ the customer experience.
Which of the following is NOT a primary area of accountability for a Retail Manager?
Listed below are several factors that affect the success of aretail business. Which of the following selections best describesinternal factors, which a Retail Manager can influence?
This refers to excess inventory that is kept on hand in case the customers buy more than the company anticipated.
Successful retail organizations are recognizing that customerloyalty is a key factor in their success. What does customer loyaltymean to a retail business?
Apart from opening online retail store, the retailers take the help of _________ _______ such as 3D mock-ups to let the customer try the products on themselves.
Independent retailer, Chain stores, Franchises, Cooperative stores
The following question is an example of:"Can you tell me about the color scheme in the room where you plan to put your new sofa?"
Site SelectionAnalysis of c_____ , s_____, access & p_____ limitations
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